Marketing
Faculty Spotlight
In a marketing research collaboration that spans two decades, Professors Srinivas Durvasula and Steven Lysonski have researched consumer behavior across continents.
Marketing
Our marketing program is designed to develop business professionals who make an impact both locally and globally. Marquette’s marketing majors are prepared to innovatively identify marketing opportunities, create marketing strategies, and put marketing plans to work.
The innovative curriculum is combined with applied learning experiences such as research projects, internships and study abroad sessions to create experiences that give you a competitive advantage.
You will learn from faculty who are committed teachers, active researchers; work closely with members of the business community; and interact with marketing professionals and Marquette alumni who come to the College as guest speakers to build your network base and jump start your career.
Our undergraduate program is among the most popular at Marquette, and the marketing specialization attracts many students in our MBA program.
Many regional and national firms recruit our students for internships and jobs. Marketing alumni work for firms such as Briggs & Stratton, Northwestern Mutual, Johnson Controls, the Kohler Company, Kohl’s Department Stores, and other leading organizations.